So, I think this is a sign the urban chickens movement is more than just a "fad": we've got our very own black-and-yellow Raising Chickens For Dummiesbook!
(And if you're looking for further proof of the movement's popularity: Amazon.com's already sold out of its initial stock just 2 days after it became available.)
In typical "For Dummies" fashion, they've covered the gamut of what you need to know, from choosing your chickens to housing your flock to general care & feeding. There's even sections on breeding and special management tips for raising layers and broilers.
Looks like I've found a new recommended book for urban chicken newbies.